Our Ethos and Values
Powerful Benefits of Exercise In Pregnancy & Postpartum
Pregnancy is an ideal time to optimise your health and strongly influence the health of your growing baby. Imagine signing up for a marathon, then sitting on the couch for 9 months- this would not be optimal preparation. Birth is your marathon and pregnancy provides a journey of opportunity to prepare and nourish your body. Working closely together and in partnership with mums and mums-to-be we support you to embrace exercise, adopt a healthy and balanced pregnancy diet and to feel prepared for giving birth and caring for your newborn baby.
"Dedication"
We work to make sure you feel fully prepared, informed and empowered through all of our courses to ensure you have a positive pregnancy journey


Positive Pregnancy and Birth Experience
Supporting and empowering you through our antenatal classes, pregnancy exercise and nutrition programmes and postnatal support services. We believe that all women should have access to evidence-based information about their health and wellness and this ethos has led Pip to also creating the Pregnancy Wellness Podcast and Blog. This ensures that you receive the best health and pregnancy information in convenient and accessible ways to support a positive and healthy pregnancy experience.
"Honesty"
Our services are based upon real evidence and experience so you can trust that you will receive the very best advice and support using online platforms for your convenience.
The Very Best Pregnancy and Postpartum Advice
Our dedicated team combines experienced midwifery knowledge with the expertise of our exercise and nutrition scientist to ensure that you receive the very best antenatal education, pregnancy advice and postpartum support to empower you on your journey from conception, through pregnancy and into parenthood.
"Compassion"
Our professionalism and non-judgement ethos means that all of our pregnancy courses are built with integrity and with your individual needs in mind

Meet
Pip and James

Pip - Founder & Midwife
Pip is a practicing midwife in the UK, currently working as a Delivery Suite Sister she has a wealth of experience supporting parents-to-be through all aspects of pregnancy, birth and the postpartum. Pip has trained and worked in some of the leading maternity units, has continued to study through a master's programme and is passionate about all aspects of women's health and wellness.
The decision to found her antenatal classes and postnatal support services arose from having met and cared for many parents who, despite attending antenatal classes, had not felt prepared for the potential twists and turns that may unfold during labour and birth. Pip is on a mission to bridge this gap by providing honest, evidence-based antenatal and postnatal education to ensure women feel empowered to birth free from fear and prepared to navigate their parenting journey.
Enthused by the momentous benefits of exercising in pregnancy and a healthy, nourishing pregnancy diet Pip is excited to bring you programmes that will facilitate an active pregnancy lifestyle and that support a woman's body through birth and in preparation for motherhood.
Pip has an ethos that "a positive birth does not have to be un-medicated; it just needs to be from an informed place of positivity and free from fear". This underpins her midwife-led antenatal classes and parenting preparation courses to give you the very best pregnancy advice.
Midwife Pip
James - Founder & Exercise Scientist
James is an Exercise and Nutrition Scientist with a specialist interest in pregnancy and postpartum health and fitness. He has a Sports Science degree and is a fully qualified pregnancy personal trainer. James believes that pregnancy is a powerful time to optimise your own health as well as your child and family's health for the future.
James has an extensive portfolio having worked within elite sports for many years from Premier League Football to Olympic and Commonwealth athletes and within leading independent schools. Being NSCA 'CSCS' accredited ensures that you can guarantee your pregnancy exercises and workouts designed by James will be both safe and effective.
James recognises that every woman and pregnancy is unique and so he adopts a bespoke approach to his pregnancy and postpartum exercise programmes to ensure you meet your individual goals. Non-judgement and professionalism underpin all of the pregnancy and postpartum advice given and are complemented by continual midwifery support.
Understanding that pregnancy and parenthood are precious times that can also encompass many challenges James's vision is to ensure that exercise and nutrition need not be one of those challenges for you.
James ethos is that "If you signed up for a marathon, then sat on your sofa for 9 months this would not be optimal preparation. Birth is your marathon - and pregnancy is your journey of opportunity to prepare your mind and body for a positive experience."
Coach James

What our members are saying...
Midwife Pip
Podcast
A Top Charting Podcast in a number of countries around the world including the U.K.
Midwife Pip is on a mission to empower women with evidence-based information she speaks to special guests and leading experts to discuss all aspects of pregnancy, birth and the postpartum. Equipping you with the best advice and guidance for your journey and having a few giggles along the way.
